Read posts about

We’ll share tips on customer loyalty management below, but just know this - it’s easy when you set yourself up for success with the right Shopify loyalty program from the start.

Understanding your customer acquisition cost, or CAC, empowers you to make decisions about where to allocate your budget. It also gives you a sense of where you sit among your peers.

Figuring out which of the different types of customer loyalty programs makes the most sense can be stressful. Let us help you narrow it down.

We know that coming up with unique customer referral program ideas that work can be difficult. After helping brands get started with a Rivo Shopify referral program, we’ve found these to be the most effective.

While it’s unrealistic to try and bring your eCommerce churn rate down to 0%, there are strategies you can use to lower it to a healthier level and keep your brand growing profitably.

The tricky part of figuring out how to calculate ROI for loyalty programs is digging into the numbers and determining how much revenue can actually be traced back to the program.

Wait, what is the customer loyalty ladder? This is a metaphorical ladder, where each rung represents a different stage in a customer’s perceived loyalty to your brand.

Attrition is a common reason why loyalty programs fail. Brands see dwindling participation and lose hope, giving up on the rewards program and focusing resources elsewhere. Learn how to combat it today.

How much does a loyalty program cost? It depends on the platform you choose to build it on, the size of your business, and a few other factors.