Shopify New Customer Accounts vs Classic

The tricky part of figuring out how to calculate ROI for loyalty programs is digging into the numbers and determining how much revenue can actually be traced back to the program.

Wait, what is the customer loyalty ladder? This is a metaphorical ladder, where each rung represents a different stage in a customer’s perceived loyalty to your brand.

Attrition is a common reason why loyalty programs fail. Brands see dwindling participation and lose hope, giving up on the rewards program and focusing resources elsewhere. Learn how to combat it today.

How much does a loyalty program cost? It depends on the platform you choose to build it on, the size of your business, and a few other factors.

One of the most important metrics is the repeat purchase rate, often abbreviated as RPR in e-commerce. Learn how to calculate repeat purchase rate and improve it today.

Of all the different customer loyalty strategies you have at your disposal, setting up subscription-based loyalty programs can be among the most lucrative.

How do you know if you’re doing a good job of customer retention or not? Simple - you need to track customer retention KPIs.